Last Updated:
At SerumSilk (“we,” “us”), we respect your privacy. This policy explains how we collect, use, and protect your personal data when you visit www.serumsilk.com or make a purchase.
1. Information We Collect
- Personal Data: Name, email, shipping/billing address, payment details (processed securely via Stripe/PayPal).
- Automated Data: IP address, browser type, pages viewed (via cookies and analytics tools like Google Analytics).
- Voluntary Data: Product reviews, survey responses, or customer service chats.
2. How We Use Your Data
✔ Process orders and send tracking updates
✔ Improve our products and website experience
✔ Send marketing emails (only if you opt-in; unsubscribe anytime)
✔ Prevent fraud and comply with legal obligations
3. Data Sharing
We never sell your data. Limited sharing occurs with:
- Payment processors (Stripe, PayPal) to complete transactions.
- Shipping carriers (USPS, FedEx) to deliver orders.
- Service providers (e.g., email tools like Klaviyo) for operational support.
4. Cookies & Tracking
We use cookies to:
- Remember cart items
- Analyze site traffic (opt-out via browser settings)
- Personalize ads (Facebook/Google pixels; manage preferences here).
5. Your Rights
Depending on your location (e.g., GDPR, CCPA), you may:
- Request access to or deletion of your data.
- Opt out of marketing communications.
- Withdraw consent (email privacy@serumsilk.com).
6. Data Retention
We retain your data only as long as needed for:
- Order history (for tax/compliance)
- Active accounts (until deletion request)
7. Security
We implement SSL encryption, secure payment gateways, and regular security audits.
8. Children’s Privacy
Our site is not intended for children under 16. We do not knowingly collect their data.
9. Policy Updates
We may update this policy. Changes will be posted here with a revised “Last Updated” date.
Contact Us
For privacy requests or questions:
📧 privacy@serumsilk.com
📍 7620 Copley Park Pl, San Diego, California